When Facebook first started out it was a platform where friends could keep in touch with others and meet new friends. Today, Facebook has evolved tremendously into one of the most powerful marketing tools of all times. Gone are the days where you are limited to selling your products and services to a local audience.[…] Read More
No business owner wishes for a stagnant business because, without constant growth, no business would be able to endure economic downturns that can happen at any given time. Keeping up with customer needs and current trends can help you grow your business. And this is where technology can be beneficial. By investing in one (or[…] Read More
It’s an uphill battle for businesses – trying to recruit and maintain talents thanks to the pace at which technology is evolving these days. A direct result of the competitive nature of markets today is the outsourcing of software development to third parties. Many businesses outsource their custom software project. The reason being that outsourcing[…] Read More
You’re probably familiar with the term ‘responsive web design’ by now. Or at least you’ve heard of it. But do you know what it actually entails? Or that you could benefit greatly from making your website responsive? What Is Responsive Web Design? In short, responsive means mobile-friendly. With a responsive design, your website can be[…] Read More
It’s no secret that mobile technology is growing rapidly and unless you live under a rock, you’ll know that it’s not showing signs of stopping any time soon. Taking your business to the next level couldn’t be easier. All you have to do is add a mobile app to your marketing strategy. Don’t be fooled,[…] Read More
Most people are familiar with the phrase “Time is money” and it’s especially true in the business world. Keeping your business running smoothly is crucial, but keeping it running efficiently is a whole other ball game. Using outdated software can actually cost you money. Any task that takes too long to complete will affect your[…] Read More
Ever noticed the ads that appear on the right and top of your Google search results? These ads are called PPC or pay per click. They are used to boost lead generation. To create a PPC advert campaign, you have to have a basic understanding of Google Adwords. If you don’t do it right, you[…] Read More
If you’ve ever had your phone or laptop stolen, you know what it’s like to lose all your precious information like photos and documents. No matter what you do, you’ll never be able to retrieve it again. Now imagine, as a business owner, losing all your client data and business information due to theft or[…] Read More
Having a mobile app for your business puts you in a whole different league but they are more than just a nice to have. They can be used for online shopping, answering your questions, learning new skills and purely for entertainment purposes. For a business, it can be used to gain new customers. It can[…] Read More
Every business should strive to be as efficient as possible. Why? Because efficiency goes hand in hand with success. And if there’s one thing all businesses, big and small, have in common, it’s to be successful. Thriving as a small business starts with something as simple as task automation. Chances are when starting out, you’ll[…] Read More
