Ever noticed the ads that appear on the right and top of your Google search results? These ads are called PPC or pay per click. They are used to boost lead generation. To create a PPC advert campaign, you have to have a basic understanding of Google Adwords. If you don’t do it right, you[…] Read More
If you’ve ever had your phone or laptop stolen, you know what it’s like to lose all your precious information like photos and documents. No matter what you do, you’ll never be able to retrieve it again. Now imagine, as a business owner, losing all your client data and business information due to theft or[…] Read More
Having a mobile app for your business puts you in a whole different league but they are more than just a nice to have. They can be used for online shopping, answering your questions, learning new skills and purely for entertainment purposes. For a business, it can be used to gain new customers. It can[…] Read More
Every business should strive to be as efficient as possible. Why? Because efficiency goes hand in hand with success. And if there’s one thing all businesses, big and small, have in common, it’s to be successful. Thriving as a small business starts with something as simple as task automation. Chances are when starting out, you’ll[…] Read More
You already know how important it is to have an online presence for your business which is why you’ve just spent thousands of rands on your brand new website. You know that if people can’t find you online, it takes away from your credibility. And you’re right but having a business website is so much[…] Read More
It’s not uncommon for business owners to find out the hard way that hiring an amateur or letting a family member or friend design your website is a bad idea. If done for free, it can take forever. If you’re paying a reduced fee, you might not get the website you envisioned. Having a website[…] Read More
There are many misconceptions about blogs and too many business owners think blogging is a waste of precious time. The opposite is true. In fact, blogging can take your business to the next level. How? By expanding your reach. Think about it for a second. You have a question, who do you ask? That’s right,[…] Read More
